Wisconsin Dells, Wisconsin


March 26-28, 2021

Open Season Sportsman’s Expo Relocated to Wisconsin Dells for 2021


Kalahari Resorts & Conventions will feature top companies, gear, equipment, and latest products. Whether for your next hunt, adventure, or passion for the outdoors, fans will have the unique opportunity to shop, meet and greet with the most knowledgeable people in the industry. Show deals, trophy contests, feature displays, seminars, archery, shooting ranges, exhibits and more!


COVID Safety Precautions - Know Before You Go: Wisconsin Open Season Sportsman’s Expo


In an effort to ensure that the Wisconsin Open Season Sportsman’s Expo provides both a safe and enjoyable environment for all our guests, participants, sponsors/exhibitors, partners, building and event staff and the local community, a specific set of guidelines have been mandated by the State of Wisconsin, and the Kalahari Resorts & Conventions. These guidelines will be enforced throughout the event and cooperation from Open Season Sportsman’s Expo vendors and attendees is paramount to ensuring that the event is able to continue as planned. The guidelines are as follows:

  • All guests will be required to have a face mask to enter the building
  • All guests will be required to wear face masks at all times while walking around the show
  • All guests must practice social distancing
  • Extra cleaning of common areas and bathrooms will be conducted
  • Soap and hand sanitizer will be available
  • Staff will have appropriate safety practices in place including face masks, face shields, and other precautions
  • Bonnier Events ensures that adjustments will be made to any additional mandates from Kalahari Resorts & Conventions and any problematic areas at the event


Any guest who has been in contact with someone who has tested positive for COVID-19 within the last 21 days is asked to stay home.

Any guest who is concerned about their safety, has underlying health concerns or is showing any possible symptoms is highly encouraged to wait to participate in another of our events in the future and not attend the Wisconsin Open Season Sportsman’s Expo at this time.

Bonnier Events appreciates your cooperation during this unprecedented situation to protect the health and safety of our attendees, participants, exhibitors and staff.

Kalahari Resorts & Conventions

Friday, March 26
2:00 pm - 7:00 pm

Saturday, March 27
9:00 am -7:00 pm

Sunday, March 28
9:00 am - 4:00 pm


Venue Website

Sponsored by

2021 U.S. LawShield Logo

Seminar Series presented by U.S. LawShield

Wisconsin RV World
ATA Logo 2021

“Try Before You Buy” Shooting Lanes Sponsor

Toys for Trucks Logo
Budweiser Retro Logo
Mad City Windows Logo 2021
2021 SBA Logo